To master AI, AI Agents, and prepare for the next epoch of change, every marketing org must follow three commandments…

I want to try and iron out (excuse the pun) a stump speech I have been mangling out over the last two years — the greatest metaphor for what we are going through.

I had a debate about cryptocurrencies at a party, didn’t really give my strongest arguments, so I thought about it and this is what I came up with…